Environmental Outlook: "What Has Nature Ever Done For Us?" By Tony Juniper

Environmental Outlook: "What Has Nature Ever Done For Us?" By Tony Juniper

One of Britain's leading environmentalists argues nature has an economic value that can be measured. For this month's Environmental Outlook: how money really can grow on trees.

Economic prosperity and conserving the environment is often seen as being in conflict -- to get the former, you have to sacrifice the latter. But there’s a growing body of research that suggests when we don’t protect nature, short term economic gains may result in long term losses. In his new book, leading British environmentalist Tony Juniper says that’s because the things nature provides us, that we tend to think of as free, has a monetary value that can be measured. And it’s time for companies and governments to start accounting for it when doing business. For this month’s Environmental Outlook, Diane talks with Tony Juniper about his new book, “What Has Nature Ever Done for Us? How Money Really Does Grow on Trees."

Guests

Tony Juniper

author of "What Has Nature Ever Done For Us?: How Money Really Does Grow On Trees." He is the sustainability adviser to Prince Charles, fellow at the University of Cambridge Program for Sustainability Leadership and the former director of Friends of the Earth.

Read An Excerpt

Excerpted from "What Has Nature Ever Done for Us?: How Money Really Does Grow On Trees" by Tony Juniper. Copyright © 2013 Tony Juniper. Reprinted with permission of Profile Books Ltd. All rights reserved.

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