Caitlin Kelly: "Malled"
http://thedianerehmshow.org/shows/2011-04-19/caitlin-kelly-malled
In 2007 Caitlin Kelly was a laid-off journalist in need of job. She sent out dozens of resumes in her field, before taking a part–time retail sales job at a popular clothing store inside a mall. Her salary was less than $12 an hour, but she wondered how hard it could be to hang up jackets and operate a cash register. She describes the physical and emotional pressures on retail sales workers and what she calls the hidden dysfunction within the nation’s third largest industry. We talk about the struggle to find meaningful work in a tough economy.
Guests
Caitlin Kelly
journalist

Comments
Please familiarize yourself with our Code of Conduct and Terms of Use before posting your comments.
In the 1990s "The Circle Jerks" admonished us to "burn down the malls." A mall is a privatized version of the traditional public square where Constitutional rights are severely impaired because corporations rule. Because the public consumes canned culture and rarely participates in cultural or political creativity everything in public discourse is rapidly becoming more superficial and trivial. Those driven by synthetic business culture are the most likely to pay premium prices for soon to be disposed trash at the fashion mall, the lowest form of this phenomenon. Notice how there is usually nothing of use or substance in one of these false arcades: no healthy food, no hardwares, nothing alive. " Kath and Kim" was a now canceled sitcom that attempted a mild critique of mall centered culture in the same way "The Office" critiques business sales office pseudo-culture. Those who could comprehend Molly Shannon's show couldn't tolerate the bursting of their bubble. A mall is a place where employees can never afford to buy and really do not need the merchandise they sell. It is one of the main causes of credit debt peonage. The employers almost demand clerks spend their entire income with them. No mall underling can ever afford children, an education or a real life. It's a fantasy that is slowly fading into discount strip stores and internet commerce. Gas prices are killing it faster.
Caitlin --
You are describing my experience completely. I too am an out of work journalist, freelanced and then to make ends meet, took a part time job at a big chain bookstore near my home. I liked my co-workers, the customers were mostly nice and I loved talking about books. Books was something I was passoniate about. The worst was the belittling management, and yes as you just said the customers who thought I was an idiot because I worked in retail. The corporate culture was depressing and yes, the management always thought we were stealing. We were responsible for making sure our cash drawer was not short at the end of our shift. But we were not allowed to know how much money was in the draw to begin with!! When I was short, even $1, I was written up.
I finally came to the conclusion that at $7.75 an hour, it just wasn't worth it.
-- Kris
In response to your guest's comment about the workers being unhappy and undervalued, I feel quite strongly that in many jobs (anywhere from retail to teaching, etc.), good, responsible workers are not appreciated or shown respect by their "superiors", and this leads to many, many problems. Good people then feel worthless in their jobs.
Caitlin,
I am a 29 year woman who had to go back to retail when I decided to finally go back to school. Im am so thankful you are on the air right now talking about the realties of retail. As a current retail employee I come home at night sore and almost battered mentally and physically by my job. I clean, I am security, I am a cashier, and a sales person. I am scheduled for 5 hours, I usually work until the managers say its slow enough for me to leave, and I rarely get breaks. Theres alot of pressure to be good at everything. You are right the lack of respect form both management and customers is appalling. We are treated terribly by our employers because like you said, we are the bottom of the totem pole. Customers are awful, the yell and bully you into giving them what they want, they dont care whether you lose your job. I hope those terrible people hear your show today and think twice.
Thank you for this important book. I am haunted by the memory of the woman I worked with in a local department store in the 70s who was caught stealing money out of the cash drawer after her husband left her with 2 kids. She was sent to prison. She was a sweet, friendly person with a tragic home life...Working in a department store taught me how to be prepared for the unexpected, engage strangers in lively conversations, balance many chores at the same time, catch shoplifters, and lug heavy merchandize up steps in high heels. When I left after 7 years, I received a retirement check for $67.00. It was a valuable experience, I loved the women I worked with, but my Social Security is lower because of the pay.
Great story. I wonder how many memos are going out right now to HR in retail corporations ordering them to advise managers not to hire former reporters, or people who put "writing" as a hobby on their resumes.
I worked in retail for several years while going to school. The one thing I couldn't understand is how retail "forces" you to sell their items. I couldn't get past the thought that if people do not want to buy anything they are not going to. This despite the store urging employees to do so. Fortunetly I often worked in the stockroom.
This just brings home how top management have created so much distance between themselves and the lower ranks of employees in the business world. Twenty years ago the average CEO earned about 30 times what the average employee earned; today the disparity is more like 340 times. This is also why the show Undercover Boss resonates so well.
Diane,
You are a new addition to my local public radio station, and I always enjoy your guests. I can't say the same about today. I'm sorry your guest lost her job and ended up in a retail job, but I'm not sure I can agree that her wages are unreasonable. Working in retail is unskilled labor. You aren’t going to, and you shouldn’t, make the same salary as someone with a college degree, whether you have one or not. Almost everyone I know has had to work in either retail or food service at some point in their lives. It seems like Caitlin is shocked by what she experienced, when everything she has said seem like it’s exactly what retail work would be.
I think the common thread here is working with other people, you might consider yourself a "people person" but it is just plain hard to do. Imagine working with spiteful Pancake up there, he's mostly wrong and thinks he knows everything. The best one can do is lead a responsible life so you do not have to be in desperate situation.
There's an article in the May issue of Wired magazine called "Mind Reading" by Eli Parser. It discusses "taste profiling", which is a new trend in internet marketing. Based on what you browse, and what you buy, companies are developing ways to record not only what you like, but also what type of persuasion causes you to buy a product.
An effective retail salesperson is able to do some of this work just by sizing up a customer and talking to them; in a place where there is repeat business, the salesperson's knowledge of the customer can be the key to increased sales. If we move the sales "playing field" online, then the computer has to be better at this than a person.
I wonder if the jobs discussed on today's show will exist ten years from now?
I can really relate to Caitlin's experience with disrespect from shoppers. I work for a retail company that is not at a mall but is a tv shopping program so most business is done through the call center where I work. The calls we deal with can be brutal. People often want something for free and when they don't get it they lash out at us as if we are not human beings. We are just a voice on the phone to them. Most people do not realize that our calls are timed and our success is dependent on keeping call times to minimum. We are told to "control" the call, yet when we try to close in a very polite way the caller will accuse us of trying to dump them. Other callers try many kinds of manipulative ways to get us to stay on the phone, maybe out of loneliness or whatever but the pressure is very intense as we can see the seconds ticking on the screen as we try to get through the call. All of our calls are monitored so we are forced to take a wide variety of abuse without losing our cool.
I'm listening to your show and I'm seething. I wish I could tell my story to the world and warn people about Trader Joe's, a faux peace and love and "we value our employees" company. I am permenantly injured from the job, I was bullied and threatened by my manager everyday that I worked and pushed to the point where I tore the muscles off my elbows - as a single mom, I needed the job and the managers and company directors used my precarious position to manipulate me, forcing me to do more and more work. Now I'm permenantly injured with a form of dystrophy, as a result of the injuries and can't work at all .
Wish I could tell you more but you're almost out of time.
Thank you for the last hour,
Rebecca Lane
Bravo for this book. Ok, here's a thought... you know how some countries make their younger population serve in the military for a couple of years? Well, we should make working in retail for 2 years mandatory in this country. It would probably change the atmosphere of the cruel disrespect displayed by both management AND customers.
I find it surprising that in a world with a large number of unemployed/underemployed, highly educated persons that I am able to find continueing employement as a contract consultant and have been without concern for the past 3.5 years. Is it that the highly educated refuse to work "below themselves" until there is no other option and the rest of us are down to earth enough to do what it takes from the moment an issue arises.
Sorry for the repeated post - I don't know why that happened.
I wanted to add: at almost every store meeting our Trader Joe's manager told us it wasn't "inour best intrest to unionize". He also threatened people who were caught talking about the benefits of unionizing. IF we had had a even an instore union: we wouldn't have suffered discrimination against women, people of color and people over 30; we wouldn't have had 1/2 the injuries (ripped knees, torn backs, carpal tunnel, broken bones, etc) - our store incurred the highest injury rate in the chain; and, since management has no interest in working FOR it's employees, we would have had real help when dealing with abuses by management. People routinely talk about abuses at Walmart, TJ's runs under the same type of abuses as Walmart - the only difference is the work uniform. Tshirts instead of smocks.
The way TJs employees are treated is disgusting and no one is talking about it.
Retail is not unskilled labor. It requires great communication skills in dealing with customers etc. Selling in itself is a skill. You may be able to get a retail job with relatively no experience but if you aren't good at the job/don't have these skills--you won't be there for long.
It's true retail workers are undervalued--because it's entry level and if 1 person doesn't fit, there will be others chomping at the bit for employment.
However, unskilled labor--it's not.
The caller who described himself as having worked numerous jobs that were not pleasant, such as mucking out hogs, has moved on to a well paying white-collar job wanted to know how the discussion was more than "entertainment" I think he missed a key point of Caitlin's book. Low wages, insane hours and the basic tasks of retail are very problematic. But the bigger problem is the relentless denigration of the sales associate.
I've worked in white collar jobs; I've worked sales. I also live and work on a small farm. Weeding, hoeing, mowing and feeding animals are far more fulfilling on a regular basis than serving a meal, cup of coffee or selling makeup. My pigs aren't looking at me with disdain, discounting my intellectual or social worth they just want to be warm and dry with a big trough of food available. Give me farm animals over retail shoppers any day!
I love the idea. But have you ever noticed that the meanest, least respectful (and worst tippers) customers are the ones who qualify their behavior with an, "I used to work retail." It almost seems more of a hazing or right of passage situation--it was awful but I survived and now look where I am.
...
Celeste, I'm sorry, but you missed the big picture. This an issue of being treated with dignity and respect. Caitlin knew how much she would be making when she took the job, but watching smart, kind, honest, motivated people being treated like garbage by management AND customers just because of their job status is a sick reality in retail. Unless you've been there, you wouldn't understand. Please listen again.
Thanks
I was able to get my question on today but did not get a complete answer. I e-mailed that the authors story was similar to the book that came out a few years ago...."How Starbucks Changed my Life". The author was an older unemployed Madision Avenue executive that took the job for health care and survival. I went to his story line store( upper West side on Broadway) less than six months after he wrote the book and no one in the store knew anything about where he went.
I wish Miss Kelly would have told us if she ever read this book or was awaire of it for the basis of her book?
This is precisely the problem. People like Celeste who think they are special but everyone else is not. The author's manager should get 2x her wage, the CEO should get 200x her wage, because they have college degrees - though the authors is immaterial. That's how it "should be" says Celeste. The jerk shopping for socks would naturally treat her like a serf on his turf because everyone in the store expects the manager to agree with him that her person-hood is inconsequential and would fire her if she were to give an appropriate human response to his rudeness.
People have intrinsic value. Greed motivates us to suggest that value is unevenly distributed - some even deny any intrinsic value. The lower we set that intrinsic level of value the worse off we find ourselves - no matter where we fall in the distribution of goods and services, because if value is only negotiated then there will always be places where one has no value.
hello ,
i lost my job two years ago at general motors corp. i worked there for decades. i found it very difficult for a while to find a job. i was shocked how employers hated that i knew too much. i now work in a coffee house. this is the lowest point in my life. i'm not treat very well from the customers at all. i got called a dirty jew the other day. i was so offended it made my day. the only good thing about working in this environment is that the owners are nice. i've now learned how mean people can be.
Below is info re:NF&sweatshops:
NF-problems:luterano.blogspot.com...the NLC recently published.. a denunciation of the treatment of workers at a maquila garment factory in El Salvador owned by Youngone S.A.,..(2)The women are paid just 94 cents for each $165 North Face jacket they sew...(3)The workers and their families could climb out of misery and at least into poverty if the U.S. companies would pay a base wage of just $1.49 an hour…/Human Rights Petition:Clothing Brands:The North Face(VF Corp) ... easily preventable fire broke out in the unsafe,… www.change.org/…workers-burned-alive/
businesshumanrights.org-grough.co.uk 6/2010 Ethical Consumer magazine says that, despite having a healthy and wholesome image the outdoor gear industry is in reality heavily dependent upon oil-based chemicals... the production of which results in highly polluting toxic waste…/mathaba.net MATHABA- Media Active To Help All Become Aware- Global Sweatshop Wage Slavery/
See:open.salon.com Re:paternalism, exploitation in Haiti, then the US-Euros to the Rescue! - Analyzing Paul Collier's article "Beyond the begging bowl" and Ban Ki Moon, Susan Rice, President Clinton's push for sweatshop jobs in Haiti )
NFsolutions:globallabourrights.org/campaigns?id=0012 Please Write to North Face and Urge them to Respect Human Rights in El Salvador
greenamerica.org/about/ & nosweat.org.uk/about
thenation.com ...Sweatshop Warriors corrects our ignorance...
bsnorrell.blogspot.com/2008/10/made-in-la-sweatshops-in-america.html
entrepreneur.com- Suburban Sweatshops: The Fight for Immigrant Rights
techdirt.com North Face Lawyers Try To Drag South Butt Family Through The Mud/msnbc.msn.com North Face has settled its lawsuit against The South Butt…[it]sells products with the tag line, "Never Stop Relaxing,"...
I have worked in the retail supermarket industry since I was 16. I started bagging groceries, worked my way through college, and many levels of management and executive positions. I remember what a wonderful work environment we had with employees who had 10,15,20, and 30 year stints. Several generations of families worked for the company I did because of our fine reputation and the "way we were treated."
That all came to an end in the early 90's with a new VP of Human Resources who told the managment staff that our number one controllable expense would be payroll!
I saw a company that put more and more work on less and less people. Productivity was the key word, not customer service, cleanliness, good pricing all that had been staples previously. I watched people work UNPAID overtime, because they could not get the job done in 40 hours and were afraid of losing their jobs if they complained.
I watched benefits slashed, fulltime jobs eliminated or hours cut to 28 or 32 hours per week. Pension plan raided for current and future retirees.
I watched a once proud company fall apart in 10 short years. Now it is a distant memory for employees and the community it served.
Retail in America today.
Plus Size Dress have given cash incentives to buyers of new cars in, wigs has provided over 200 000 tickets, Obama has dropped dramatically since last year by the National Bureau of, casual and some new energy cars and energy, will ponder the future direction country can satisfy just about, Dresses the quality of these medicines, see for history lovers an ancient tomb and its Urbancic and the U N Secretary Generals Adviser on, Dresses the Shine Project told the Global, Register Picassos are the most on Nov 24 according to a statement, lightning when the ministry set up a division, repetition of a similar State ambassador to Britain told, wardrobe percent from 50 1 percent a year, from China to the rest of the world.
Thanks for this show. With all the current hysteria about deficit reduction, it's important to remember the plight of those that have been and continue to be badly damaged by the economic crisis of 2008. As a follow up, it would be interesting to hear a show analyzing what potential impacts the various deficit reduction programs will have on both the currently unemployed and the unemployment rate overall. Further, since there is currently a great deal of slack in the economy, it would be interesting to have an analysis of what the long term pluses and minuses of cutting the budget now are versus the pluses and minuses of waiting until the economy is stronger before embarking on an austerity program.
Right on, glfjbred!
Home,The L Word DVDSee more results: P90x Price: $93.50 Bid Count: 16 Quantity: 1 Payment Methods: PayPal Start Time: 2011-04-14 AT: 06:49:54 End Time: 2011-04-21 AT: 06:49:54 Time Left: 0 0s Item Location: brooklyn,Zumba DVDs, NY Item Site: US Item Postal Code: No Offer Item Ship To Location: US Item Shipping Type: Flat Item Service Cost: Free Item Insurance Cost: No Offer
相关的主题文章: