Tens of millions of Americans take nutritional supplements. New studies allege some pills do not contain what is on the label. Other research indicates consumers may be ingesting too many vitamins. New concerns about dietary supplements.
Advertisers today have more channels of communication open to them today than ever before. But some think savvy consumers are making us more immune to marketing campaigns. A look at what we buy says about who we are.
- Rob Walker writes the weekly column "Consumed" for "The New York Times Magazine."
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