The creation of a single commercially successful fragrance represents tens of millions of dollars in research by an army of chemists, but how we smell things is still a scientific mystery. In a new book, journalist Chandler Burr introduces a maverick scientific genius, his new theory of smell, and why the establishment is determined to ignore it.

Guests

  • Chandler Burr author and journalist

Related Links

Topics + Tags

Comments

comments powered by Disqus
Most Recent Shows

Why We Doubt Scientific Findings

Wednesday, Mar 04 2015We live in an age when science and technology touch nearly every aspect of our lives. Yet scientific findings on climate change, vaccines and evolution are increasingly under attack. Why people doubt science.